why do you see an hourglass in snapchat

If you’re a frequent Snapchat user, you may have come across the hourglass emoji, which appears next to a friend’s name or a group chat. The appearance of this hourglass can cause confusion and curiosity as to what it means. In this article, we will explore the reason behind this hourglass icon and what it signifies.

What is Snapchat?

Snapchat is a popular social media platform that allows users to share photos and videos that are available to view for a limited time. Snapchat also offers various features such as filters, lenses, and stickers that allow users to enhance their snaps.

What is the Hourglass on Snapchat?

The hourglass emoji on Snapchat represents a “Snapstreak.” A Snapstreak is a feature on Snapchat that indicates the number of consecutive days that you have sent a snap to a friend or a group chat. The hourglass emoji appears when a Snapstreak is about to end. It acts as a warning to both users that the streak will be lost if a snap is not sent within the next few hours.

How to Maintain a Snapstreak?

Maintaining a Snapstreak on Snapchat can be a fun and challenging task. To keep a Snapstreak going, you need to send a snap to your friend or group chat at least once every 24 hours. If you forget to send a snap within 24 hours, the Snapstreak will end, and the hourglass emoji will appear next to the name of the friend or group chat.

Why are Snapstreaks Important?

Snapstreaks can be essential to maintaining friendships and keeping communication going on Snapchat. They can be a fun way to compete with friends to see who can keep a streak going the longest. Additionally, Snapstreaks can unlock certain features such as emojis and trophies, which can be displayed on your profile.

Can You Reactivate a Lost Snapstreak?

If you’ve lost a Snapstreak, don’t worry, it’s possible to reactivate it. To reactivate a Snapstreak, both users must send a snap to each other within 24 hours. Once a snap is sent, the Snapstreak is back on, and the hourglass emoji disappears.

Can You Have Multiple Snapstreaks?

Yes, you can have multiple Snapstreaks with different friends or group chats. Each Snapstreak is independent of the other, and you need to maintain them separately.

How to Start a Snapstreak?

To start a Snapstreak with a friend, you need to send them a snap, and they need to send one back within 24 hours. Once you have exchanged snaps for two consecutive days, a fire emoji will appear next to their name, indicating that you have started a Snapstreak.

What Happens When a Snapstreak Ends?

When a Snapstreak ends, the fire emoji and the number of consecutive days will disappear, and the hourglass emoji will appear. Additionally, you will lose any unlocked emojis or trophies associated with the Snapstreak.

Why is Snapchat Popular Among Young Adults?

Snapchat is popular among young adults because it allows them to share their experiences with their friends in real-time. The ephemeral nature of snaps allows them to share more candid moments without the fear of them being permanently recorded. Additionally, Snapchat’s unique features, such as lenses and filters, make the app more engaging and entertaining.

How to Use Snapchat for Business?

Snapchat can be a powerful tool for businesses to reach a younger audience. Here are some ways to use Snapchat for business:

  • Promote your products or services through snaps.
  • Offer exclusive discounts or promo codes to your Snapchat followers.
  • Use Snapchat to showcase your company culture and give followers a behind-the-scenes look.
  • Collaborate with influencers or other businesses to reach a larger audience.


Snapchat’s hourglass emoji signifies the end of a Snapstreak, which is a feature that allows users to maintain consecutive days of exchanging snaps with friends. Snapstreaks can be a fun way to maintain friendships and unlock various features on the app. Additionally, Snapchat’s unique features make it a popular platform among young adults, and businesses can use it to reach a younger audience.

The hourglass in Snapchat typically appears next to a friend’s name on the app’s friend list. It indicates that you and your friend haven’t been exchanging snaps with each other for a while, and the hourglass is a reminder to keep your streak going.

Snapchat streaks are a feature that keeps track of how many consecutive days you and a friend have been exchanging snaps with each other. The longer the streak, the more emojis will appear next to the friend’s name.


  1. Can you lose all your Snapstreaks at once? No, each Snapstreak is independent of the other, and you need to maintain them separately.
  2. What is the longest Snapstreak ever recorded? As of 2023, the longest Snapstreak ever recorded is over 2000 days.
  3. Can you still use Snapchat if you don’t have any active Snapstreaks? Yes, Snapstreaks are just one feature of Snapchat, and you can still use the app to send and receive snaps.
  4. How do you know when a Snapstreak is about to end? The hourglass emoji appears next to the name of the friend or group chat when a Snapstreak is about to end.
  5. Can businesses advertise on Snapchat? Yes, businesses can advertise on Snapchat through various ad formats such as Snap Ads, Sponsored Lenses, and Sponsored Geofilters.

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